Bridal Week Magazine is the official publication at Toronto Bridal Week that is distributed globally. This publication includes the official Toronto Bridal Week Business Directory of local and international retailers all in one convenient mobile app that you can have access to at your fingertips.
We Publish two issues of Bridal Week Magazine every year during Season One and Two of TORONTO BRIDAL WEEK across Canada, including The Global Bridal Industry Directory, a digital store locator/yellow pages of who’s who in the bridal industry from couture designers, textile manufacturers and wedding vendors. across the globe. A must-have for any bride, wedding planner, business owner, wholesale buyer and bridal consumer alike.
Who We Reach
The top tier in the bridal and fashion industry — influencers with an astute taste in quality products and services within fashion and lifestyle . Our TV shopping channel at Ottawa Bridal Fashion Week will be accessible to over 56 million monthly Smart TV subscribers on the Roku, Apple TV, Android TV and Amazon Fire TV networks. Our smart tv and native apps on iOS and Android goes live January 2020 and will stream and broadcast our events to the world adding a distribution platform and value to our clients.
Mobile app: iOS and Android
Roku, Apple TV, Android TV, Amazon Fire TV
Podcast: Spotify, iTunes, Apple News, Google Podcasts
TARGET YOUR DEMOGRAPHIC
North American designers and retailers
South American designers and retailers.
Australian designers and retailers.
South American designers and retailers.
Jewish designers, retailers in the wedding demographic catering specifically to the Jewish wedding traditions.
European designers and retailers in this demographic.
Indian bridal, designers and retailers in this demographic from Toronto and around the world.
Pakistani designers and retailers who wish to target this specific demographic in Toronto and around the world.
Arab designers and retailers who wish to target this specific demographic in Toronto, Canada and around the world.
African designers and retailers who wish to target this specific demographic in Toronto, Canada and around the world.
Chinese designers and retailers who wish to target the Chinese market in Toronto, throughout Canada and around the world.
Japanese designers and retailers who wish to target this specific demographic in Toronto and around the world.
Full Page Ad
TWO Page Ad SPREAD
Place your best foot forward on a world stage and be apart of Issue 1 of Toronto Bridal Week Magazine. Feature your business in our digital fashion glossy. Get listed in our global wedding business directory. A convenient source of who’s who in the wedding industry right on your phone. Our mobile app is perfect for brides, wedding planners and businesses who want to connect at the click of a button. Watch shows, view bridal fashion lookbooks, connect with vendors, plan your wedding or just become a fan!
Business Listing & Store Locator with Citation Building Service
Our official Toronto Bridal Week business directory, wedding planner & store locator is a great feature that will promote your exhibitor storefront that drives traffic to your business year-round. Our web and mobile app is Google Maps certified, and cloud based to ensure you have the best store locator solution for your business needs. For a modest annual fee your business will be accessible in our targeted search web and mobile traffic available from our official website and mobile app.
- SEO Boost to your online and mobile listing year round
- Connect directly to buyers
- Listed on the Bridal Fashion Week official website, Bridal Fashion Week Magazine & Mobile App
- Your web and mobile listing also published to Bridal Fashion Week Magazine’s directory listing
We Will Also Add you to local business listings in your city or country
- Our local business listing packages are design to be the best in the business.
- Our decisions are data backed, based on the crawling of 100s of 1000s of top ranking local pages. If it doesn’t impact rankings head on, we don’t mess with it.
- Data Backed: Based on 1000s of hours of testing & years of campaigns.
- Custom Campaigns: Thoughtful, non templated campaigns. We build uniquely for the client’s needs, niche, city. No campaign is ever the same.
- Clear Reporting: Slick, thorough, transparent reporting.
- Everything we build, is yours: Profile, logins, etc.
- Our audit let’s you know what you need to fix to achieve local supremacy.
- Robust, valuable citations, show Google you mean business.
- Durable, timeless local ranking strategy.
- Syncs up perfectly with any organic link building strategy.
Full Citation Audit
The most important part of any Local SEO campaign is ensuring consistency, which is why every single campaign starts with a full business listings audit.
Without this crucial step (that most cheap competitors skip), you’d be throwing money down the drain.
We put every campaign through this detailed, time-intensive process. We catalog correct and incorrect citations, avoiding any duplication of efforts.
This results in a fully detailed report, including a road map on how to repair incorrect citations most effectively.
Local Citation Building
Local directory citations are the bread and butter of local SEO. With our careful, manual submissions, we make sure you are in the BEST directories for your niche and market. This is not just a standard list of directories. Every single campaign is different and we leverage 3 strategies for determining which directories to submit to for that particular client.
The most popular, traffic dense, authority directories.
We take your specific keywords and find out what citations are important not only in your industry but your specific SERPs.
We scrape competitor review directories to find Google trusted directories.
We claim all the most important directories where possible, and provide detailed instructions for all others that should be verified by the client (some require a phone call for verification or other methods). We deliver a transparent report including all login info.
We’ll perform 2 rounds of manual outreach to create the citations. If there were citations that didn’t respond back to our 2 rounds of manual outreach, you’ll be provided with the email logins we created if you’d like to continue the creation process.
Rich Media Citations
Anyone can do plain old directory submissions, but to make them count, we beef them up with geo-tagged photos and videos, plus citations and links from rich media sources.
We create straightforward, whiteboard style video slideshows, with music, pictures and text. These videos are optimized to the fullest extent, including geo-meta data. We then submit these videos to the top video hosting sources, creating high authority, legit links and citations.
Here, you provide us with 10, ideally relevant & branded images. We optimize, upload, and again optimize, including geo-meta data. We then submit these images to the top image hosting sources, creating high authority, legit links and citations.
This year and beyond, social media is becoming more important. We make sure you’re ahead of the game and rounding out your citation profile by getting you awesome social citations.
In this module, we create careful, manual submissions, adding all media and content which again results in high authority, legit links and citations. We submit to powerful & authoritative social media sites.
The Best Citation Audit
With the Business Listing audit, we’ll manually scour the web to find exactly where you stand and deliver you a marketing report with:
We’ll find all the variations of your current profile (if any) and identify what may be harming your local rankings.
We’ll show you where you have citations that are correct.
Incorrect Citations: We’ll show you where you have incorrect citations that need to be fixed if any.
We’ll check the major aggregators and let you know if any of them have the wrong data.
- Toronto Bridal Week Business Directory Listing 1yr
- 255 Total Citations:
- 90 Local Directory Citations
- 10 Photos x 10 Photo Sharing Sites
- 5 Videos x 10 Video Sharing Sites
- 15 Social Media Submissions
- 2 Rounds of Manual Outreach to Create Citations
HIGH-CONVERTING LANDING PAGES
Power your store locator and business directory listings with converting sales leads to your landing page.
Increase Your Conversions With Proven Landing Pages
Using our unique industry insights, we will build high-converting landing pages on your exhibitor platform that maximize conversions and deliver more leads at a lower cost.
Get Leads On Demand With Our TBW PPC MANAGEMENT
Fill your sales pipeline with quality leads
Improve your conversions with our proven landing pages
Your campaign manager is Google Certified
Know exactly what’s happening with your campaigns
Advanced Strategy That Delivers Results!
We use advanced market analysis and campaign design to ensure that you not only can compete, but you can also beat your competitors before your prospects even click your ad.
We analyze data from existing competitors including keywords, ads, and offers to make sure you’re ready to rock from day one.
The Right Campaign Strategy For Your Goals
Every client gets a customized strategy for your business & your goals. We can use multiple campaign types depending on what’s the best fit for you!
Full Lead Generation Campaigns
Get high quality leads & form fills on autopilot.
Call Only Campaigns
Get customers calling you with the click of a button.
Follow your website visitors around the web.
Google Shopping Campaigns
Get your products seen to grow sales and revenue.
Dramatically Reduce Your Costs With Our Optimization Strategy
You want a predictable pipeline of customers who are actually ready to buy.
That’s why we use our multi-step, strategic process to deliver maximum ROI.
We expertly design your campaigns and use our pre-optimization process to launch ahead of the curve. This smart strategy saves you money right out of the gate.
In our second phase of optimization, we continue to refine campaigns and ensure that we’re only advertising on qualified traffic.
As we get more data, we break out adgroups and lazer target prospects. This not only increases CTR (click-through rate) but lowers CPC (cost per click).
After we get enough clicks and time, we can tell what keywords prove out and what to cut. We optimize campaign performance.
As we find more winning combinations, the testing never stops. We keep rotating ad copy until the new contender beats the winner, which means your ads are getting better all the time. This allows you to scale your campaigns at the highest ROI.
DEDICATED CAMPAIGN MANAGER
Your Personal PPC Expert By Your Side
With TBW PPC, you get a dedicated campaign manager that will be your direct contact.
Our campaign managers are Google Ads Certified paid traffic expert and works directly on your campaigns.
You’ll have full confidence that your campaign manager knows exactly what’s going on at all times.
TRANSPARENT CAMPAIGN REPORTING
Know Exactly What’s Happening 24/7 With Our Transparent Reporting
See all your vital stats in your Campaign so you always know exactly what’s happening on your campaigns.
We’ll deliver weekly reports as well as monthly strategy calls to review performance and collaborate on strategies to scale your campaigns.
- Local Businesses
Get a consistent stream of calls & new clients.
Get more leads, strategy sessions, and clients.
Increase enrollment and awareness
Increase conversions and reduce cart abandonment
Book more demos and increase LTV.
- Health & Wellness
Find, engage, and acquire new patients & clients.
You’re In Expert Hands
We are proud to hold the prestigious title of being a Google Partner.
Achieving Partner status means we have demonstrated Google Ads skill and expertise.
In addition, we have met Google ad spend requirements, delivered company agency & client revenue growth, and grown our client base.
How TBW PPC Works
We start things off with an onboarding call to understand your business & goals. We’ll show you projections on how to hit your goals.
We’ll perform competitive research & design your campaigns. This includes keyword research, ad copy, landing page creation, tracking, and more.
Let the leads flow! Once you approve our campaign design, we’ll push it live and start our optimization process.
We’ll optimize the campaigns for performance to reduce costs and maximize ROI. You’ll get weekly reports from your dedicated campaign manager.
What You Get with Your TBW PPC Campaign
- Competitor Analysis
We’ll perform competitive analysis and pre-optimize your campaigns
- Advanced Optimization Strategy
We use a multi-step strategy to deliver maximum ROI
- High-Converting Landing Pages
We create custom landing pages to make your sales soar
- Dedicated Campaign Manager
Every Campaign Manager is a paid traffic expert and works directly with you
- Flexible Campaign Types
We’ll create the prefect strategy for your goals
- Transparent Reporting
Know exactly what’s happening with your campaign
Television Ads & Infomercials
Toronto Bridal Week is a broadcast marketing platform that is accessible to millions of monthly Smart TV subscribers on every device. Our advertising puts you in front of millions of monthly viewers.
LEAD GENERATION MARKETING VIDEO
We also export and distribute portions of your designer feature interview into short, conversational videos. You can use these videos to grow your Youtube channel and publish on your website!
Did you know that YouTube is the 2nd largest search engine? By using our SEO-optimized LEAD GENERATION MARKETING VIDEO, professional videos that we produce for you, you can take advantage of an entirely new traffic channel
What You Get With Your LEAD GENERATION MARKETING VIDEO
- Your Content Transformed To A Video Script
- Professional Images, Video B-Roll & Title Cards
- We include your CTA (Call To Action) at the end of the video
- HD quality video export
Give us a few details, including a link to your original content that you’d like to use. Upload your logo and send us a link to any additional footage or images you’d like to see in your video.
We’ll edit your content into an engaging video script, then we film, edit, and produce a high quality video. Video length is dependent on the amount of content you send us, but will not exceed 5 minutes.
We’ll deliver an HD quality export you can use to upload to youtube, your website, or any video channel. We also deliver you professional SEO optimized video title, tags and description to use in your upload.